A professional jury consisting of several experts and specialists will nominate the products in November. The products are reviewed by them based on innovation, user friendliness, design and safety. The jury will then nominate around three different products for each category which advance to the next stage. The jury’s rating will account for 50% of the votes in determining the winners of each category. Meet the members of the professional jury below:
She develops original and powerful product concepts. Her specialties are textile, 3D synthetic material products, shape and form, styling, expression of communication and directions.
Co-Founder of Quinny strollers, senior strategic consultant product development, design, sourcing and marketing of baby and children products.
Project lead and researcher TNO Child Health. Concerned with national and international research in the field of growth and development of children.
Sales manager Babypark, one of the biggest baby warehouses in the Netherlands and a real family business. Since 2017 BabyDump is also part of FTH group.
Researcher VeiligheidNL. Within the domain of Grow up safely she contributes to a safe and healthy upgrowing of children. VeiligheidNL helps parents limit the risk of bodily harm in a positive way.
Director Wij Special Media, platform for young and soon-to-be parents. WSM manages a large databae which is used for reaching the target audience in a personal manner. Purchasing research is done continuously with WIJ Monitor.
Laura de Jong
Social media and content expert voor sustainable brands. Helps parents by Poppytopumpkin.nl. to make sustainable choices, from nursery’s to organic food, from children’s clothing to skin care. Advisory jurymember category green.
Organizer of the awards
Coördinator professional jury day
Communication & Marketing