Got an innovative product? Sign up for the Baby Innovation Award!
The Baby Innovation Award show is the largest annual event for the baby-product market, offering not only extraordinary awards but also incorporating a lot of media coverage. This competition is organized by the trade magazine BabyWereld in association with the Negenmaandenbeurs.
These are the benefits for the nominee or winner:
- Exclusive use of the ‘Nominated’ or ‘Winner’ logo.
- The chance of winning the Baby Innovation Award in 7 categories including the Green Award. Also a chance to win Design Award and Consumer Award.
- Admission tickets for a festive award ceremony during networking meeting ‘Baby Business Borrel’ of Amsterdam Baby Week (or offered alternative).
- A spot at the Baby Innovation Award stand of the Negenmaandenbeurs.
And you can count on the following extra promotion:
- A listing on the sites of the Negenmaandenbeurs and Baby Innovation Award.
- Broad media attention through the trade magazine BabyWereld, Negenmaandenbeurs and press releases.
- A live demonstration during Mum & Dad Juryday with direct feedback from mothers, fathers and influencers.
- A mediakit with digital logos and expressions for use in print, online and social media.
More about the election, exposure and participation possibilities
Timeline 2025/2026
November 1, 2025
Deadline for registration
November 11, 2025
Expert jury day
November 12, 2025
nominations announced
January 21, 2026
Mum & Dad Jury Day
February 1 – February 17, 2026
Voting online Consumer Award
February 18 – February 21, 2026
Voting at the Negenmaandenbeurs for Consumer Award
February 18, 2026
Award ceremony during Baby Business Borrel
February 21, 2026
Ceremony Negenmaandenbeurs Consumer Award


Testimonials
‘This was not only a fantastic start for our product launch but also a boost of confidence for our whole team!’
‘Winning 2 awards certainly has added value for your product or brand. We are therefore proud to share these with our partners so that they can explain them to the end consumer. This of course has a positive effect on the sales of our products!’
‘The award ceremony was organized very professionally. We have put the winning logo on our website and placed it on our labels. Since then, we have seen a strong increase in sales.’
‘The extensive media package and the accompanying events are an added value. I was impressed by the professional organization of the Mums Jury Day and the award ceremony with fantastic dinner! The feedback, reactions and conversations during the Mums Jury Day were very valuable to me.’
‘We were thrilled to be nominated. In addition, everything that happens around it is also fun, such as the voting rounds and the presentation of the product. Our bolderkar has received a lot of attention this way.’
Professional jury video